Marketing · Content / 01 of 04
LinkedIn Content System
A central hub, a central hub that pulls in your intellectual property, generates post ideas, turns those ideas into written posts, organizes scheduling, and automatically posts on LinkedIn.
How it runs
IP source
Second brain, transcripts, calls
Step 01
Idea plus angle and post format
Step 02
Template by format, humanised
Human gate
Review queue
Step 03
Schedule
Step 04
Auto-post
What it is
One hub that mines what you already know, turns it into post ideas, writes them in your voice against fixed formats, queues them for a glance, and posts them.
You need this if your LinkedIn presence is whatever you managed to write on a Sunday, so your outreach lands on a profile that doesn't back it up.
Cold reply rates, DM acceptance and inbound all move on that variable before anyone reads your pitch.
If you're already posting consistently, this removes you from the production line without removing your voice.
The actual build
What it does for you
Great for warming up avatars for your LinkedIn outreach
Keeps a constant flow of MOF & BOF content
which warms existing leads.
Maintain your presence online so that outreach and other channels convert more effectively
Built and running
Built internally for the business. Running.
How to build it
- Point the system at your own IP rather than generic prompts, because the content is only as differentiated as its source
- Fix a small set of body templates: contrarian take, teardown, before-and-after, list with a turn
- Have the idea step choose the angle and the template before anything gets written
- Write a ban list of phrases and openers that never appear, and enforce it as a final pass
- Queue everything for a glance before it schedules, and feed post performance back into the idea step
Want this one built into your business?
Thirty minutes, no deck. We map what you run today and tell you what it would take.